Motive is one of the leading fleet management platform providers, formally called KeepTruckin. In the following Motive ELD reviews, you will see how the company prides itself on offering you everything you need to manage your fleet on a single platform. Its products are trusted by over 120,000 companies, from small businesses to Fortune 500 businesses.
Topics
Motive ELD Features & Services
Motive was formed in 2013 as KeepTruckin and has become a market leader that has developed various fleet management features and services. From analyzing historical data to ELD compliance, smart dash cams, and real-time GPS tracking, Motive’s products have every angle of fleet management covered:
- GPS Tracking
- Driver Safety
- ELD Compliance
- Dispatch and Workflow
- Maintenance and Fuel
- Smart Dash Cam
- Fleet Safety and Coaching
- Vehicle Diagnostics
- Asset Tracking
- Load Board
GPS Tracking
Motive, formerly KeepTruckin, allows your team to track every vehicle and asset in one intuitive place. Live tracking of drivers, vehicles, and even assets has been proven to save fleets time and money. GPS location alerts immediately inform office teams of any vehicle activity or incident.
This is achieved with different technologies. First, the Motive Vehicle Gateway tracker is installed within the vehicle cabin. This is a simple installation procedure that uses the vehicle diagnostics port connection.
Once the tracker is connected, it is assigned within the Motive platform. From then on, every detail of the vehicle’s activity is recorded and displayed in real-time. This makes Motive great for trucking, passenger transit, and field service.
Telematics Data Transmission
Telematics technology encrypts and transmits the data from the vehicle tracker back to your fleet management office. So long as the tracker has a cellular signal, it transmits data. The main purpose of this technology is to track your assets with high accuracy levels and maximize your fleet’s efficiency.
But that technology also allows your team to store tracking data and view historical routes at a later date. Drivers can share live locations, geofencing alerts can be assigned, driver performance is recorded, and crucial data feeds utilization reports. Other benefits include vehicle diagnostics, maintenance, and planning.
It also shows a live vehicle location map and keeps your remote team up-to-date. Motive’s tracking also improves operational efficiency through vehicle diagnostics.
Dash Cams that Monitor Drivers
Motive puts a firm focus on safety, and one of the best ways to monitor and improve safety is with an AI-powered fleet safety solution. Their AI dash cam technology is the most advanced and can empower your fleet, keep your drivers safe, and protect your company.
Intelligent dash cams, installed within the driver’s cab, can be configured to face the drivers. Distracted drivers and unsafe driver behaviors are immediately captured, alerts can be raised, and automated coaching can be provided.
Tools such as video recall and live streaming provide businesses with complete visibility and enable footage to be used to coach drivers or driver performance analysis.
Dash Cams that Monitor the Road
Intelligent dashcams focus on the road as well. Driving events are automatically detected, recorded, and sent to your team with a description of the event. This evidence is priceless in court cases: your innocent drivers are exonerated, and your brand is protected.
Office teams can access the video remotely in the cloud and see exactly what the drivers see in real-time or historically.
Electronic Logging Device Compliance
Motive prides itself in offering compliance, reporting, and insights all in one place that can assist businesses in optimizing their fleet, minimizing violations, and improving compliance. They provide an app that drivers love as it is easy to use and reliable for completing their logs and vehicle inspections faster.
The digitization of driver logs and vehicle inspection reports removes manual work and human error. It also makes completion faster and more compliant as there is greater visibility and control. The platform even supports roadside inspections with its handy Inspection Mode to support drivers.
The HOS solution allows you to set alerts and notifications of pre-violations. This gives drivers time to park the vehicle to rest. The alerts can also be set centrally to your office. They even provide a team mode to allow multiple users to use the same device and switch between driver profiles in the driver app.
Dispatch and Workflow
Motive keeps all its processes simple, and none are more straightforward than its dispatch and workflow tools. Motive’s workflow is seamless, allowing you to organize, assign, and optimize on-time deliveries through their cloud-based dispatch management.
Your team can streamline operations and simplify daily tasks with their fully integrated platform. Auto-dispatch considers HOS and GPS location before assigning jobs and identifies the most efficient route based on current traffic conditions. It can automate processes, reduce waste, optimize vehicle usage, and cut costs.
Documents can also be automatically uploaded to the app, photos and receipts are stored in the same portal, the interface is user-friendly, and forms can even be customized to suit your operations.
Asset Tracking
Motive also offers high-quality and reliable asset tracking. A different type of tracker is used for remote, stationary vehicles, which is called the Asset Gateway tracker. The Asset Gateway works alongside the Vehicle Gateway trackers and connects to the Motive platform.
It incorporates geofencing technology. This allows you to send the loading team to help the vehicle as soon as it enters the designated area. But that same technology also notifies you when foreign vehicles enter your protected area and helps to prevent theft.
As with vehicle tracking, you can monitor asset location and gain insight into its location history and utilization, which can help you to optimize your assets. You can use pre-existing reports or customize reports by grouping data.
Load board
Motive offers a smart load that AI powers to deliver high-quality loads that match your needs, as you can view tailored recommendations. You can sign up for an account for free, and they offer a free demo of the software. The load board is free to any Motive account holder.
You can view tens of thousands of loads which won’t be available through other load boards and are from trusted brokers. You can search for loads and view complete details such as rate, commodity, and weight.
You can access the load board from your dashboard or Motive Driver app, which allows you to book loads from anywhere. You can use their Book Now feature to secure loads immediately, or you can make an offer through the bidding system.
Motive Trucking Cost
Motive doesn’t offer a one-size-fits-all pricing plan for their trucking solutions. The cost depends on several factors, such as the number of vehicles in your fleet. However, Motive provides you with free hardware.
You can also buy the hardware at Pilot Flying J truck stops. This helps to reduce the capital costs when starting. You will then need to subscribe to one of the following plans.
Free Plan
Even if this is a free plan, it might not be completely free. It allows you to use features such as finding loads and electronic logs. You will pay anywhere from $0 to $50 for the electronic logs, depending on your preferred features.
This plan aims to allow clients to test the platform before subscribing to the more advanced plans.
Starter plan
The Starter Plan allows you to enjoy features you usually get from fleet management companies, such as document management, geofencing, alerts, ELD compliance, and real-time tracking. This option costs around $25 per vehicle per month. The plan is suitable for owner-operators or small fleets.
Pro Plan
The Pro Plan is your best bet if you have a fleet of more than 20 vehicles. The advanced features such as driver scorecards, asset tracking, and IFTA tax reporting make it easier to manage a large fleet. This plan costs around $40 per month.
Enterprise Plan
The Enterprise Plan is specifically tailored for large fleets with over 200 vehicles. It comes with all the features of the Pro Plan, plus additional features such as Bendix integration, driver workflow with TMS, and onsite training. This plan costs $50 per month.
Pros of Motive
- An easy-to-use, intuitive, and user-friendly fleet management solution
- Effective and reliable ELDs that record hours of service and vehicle inspection reports
- A powerful GPS dashboard that enables you to track drivers, vehicles, and assets on a single dashboard
- Smart dash cams that can improve safety, assist with driver coaching, and exonerate drivers in the event of an incident
- Highly rated in customer reviews
Cons of Motive
- Customers have reported occasional glitches that can take time to identify and resolve
- Some issues with contracts and the sales team have been highlighted in reviews
- The customer support team can be unresponsive at times, according to some reviews
Motive Reviews and Ratings
Across all the review sites, Motive, formerly KeepTruckin, is one of the industry’s most favorably reviewed fleet management companies. Generally, all the platforms, including its app marketplace, receive positive reviews about their products.
Many of the reviews compliment them for their reliable technology, high-quality products, innovation and effectiveness. In the small number of complaints, there is consistent feedback about their customer service and sales team underperforming and some contractual issues.
- Trustpilot – 3.3/5 (based on 2,123 reviews)
- Capterra – 4.5/5 (based on 1,609 reviews)
- G2 – 4.3/5 (based on 275 reviews)
- Featured Customers – 4.8/5 (based on 2,607 reviews)
TrustPilot
Motive has a large number of reviews on Trustpilot, which is one of the leading trusted review platforms.
- Motive performs decently, with an overall excellent rating of 3.3 out of 5
- In TrustPilot, 67% of reviewers score them as excellent (5 stars) and 17% as bad (1 star)
- Feedback includes effective paperless logs, ease of set-up, supportive customer service, and durable hardware
Capterra
- Capterra reviews provide a slightly more positive picture with a higher overall score of 4.5 out of 5 with a large pool of customer reviews
- Users comment on the easy-to-use platform and reliability of the software, and Motive’s flexibility and the great insights it provides
- Negative comments in Capterra highlight issues with contracts and slow customer service responses
G2
- G2 provides positive reviews, but the number of reviews is much smaller. The overall score is 4.3 out of 5
- Comments include compliant software, excellent reporting, a user-friendly platform, and supportive staff
- Some slight detractions include the reliability of vehicle gateways and poor customer service
Featured Customers
- Featured Customers provides the highest overall score of 4.8 out of 5
- A large number of customer testimonials and case studies praise the products that they provide
TechRadar
In April 2020, TechRadar took the time to review the then-called KeepTruckin. In one line, they decide that KeepTruckin is “a trusted brand which provides an affordable and intuitive fleet management solution.”
TechRadar identifies a great value-for-money fleet management solution that has countless benefits for fleets of all sizes:
“One of the reasons why KeepTruckin is famous in the trucking industry is that its interface is straightforward and easy to use, both on the admin side as well as at the driver’s end. Since it is compliant to FMSCA requirements, it becomes a compelling choice for many fleet owners.”
Comparison to Other Companies
Here is how Motive compares with other companies:
| Features | Motive | Verizon Connect | Samsara |
|---|---|---|---|
| Integrations | Open API, integrates with various third-party apps and platforms | Limited integrations, mostly Verizon app marketplace solutions | Open API, integrates with various third-party apps and platforms |
| Customer support | Strong reputation, multiple channels via phone, email, chat | Reviews vary, some report slow customer service | Strong reputation, multiple channels via phone, email, chat |
| Pricing | Good value for money | Unclear and complex pricing that requires the sales team | Pricier |
| Minimum contract | 1-year | 3-year | 3-year |
Frequently Asked Questions
What Is the Motive Driver App?
The Motive app, formerly known as the KeepTruckin app, is a mobile application drivers use to track their HOS and comply with federal regulations. The app allows drivers to record their driving, on-duty, and off-duty time automatically. Drivers can view their remaining hours of service and submit trip logs.
They can also scan documents and communicate with their dispatchers using the app. The Motive app integrates with Motive’s other fleet management solutions, such as the Motive Vehicle Gateway.
Do I Need Cell Data to Use the Motive App?
You don’t need cell data for basic functionalities like recording your HOS. The app stores data locally and uploads it when you have a Wi-Fi connection. However, some features like real-time updates, sending and receiving messages, and using the navigation system require cell data.
What Is the Motive Driver Safety Score?
Motive doesn’t publicly release the safety score data. Generally, Motive uses a broader range of factors to assess safety. For instance, it uses data from video cameras to monitor compliance with HOS regulations and driver behavior. The ELD monitors acceleration and hard braking. This real-time monitoring ensures a high safety score.
Conclusion
Motive offers a wide range of features, including ELD compliance, tracking, fuel management, safety monitoring, dash cams, and fleet analytics. The platform and mobile apps are also user-friendly. The strong customer support reputation also shows Motive is a good company.
